Google Ads Bars AI Public Figure Impersonation Even When Disclosed
· 22h ago · Originally reported by Search Engine Roundtable
Google Ads has updated its policies to prohibit ads that use AI to impersonate public figures, even when the synthetic nature of the content is disclosed. The change tightens restrictions around AI-generated likenesses in advertising creative.
Why it matters
Deepfake-style ads using celebrity likenesses have been a growing vector for scams and misleading campaigns, so this closes a loophole where disclosure alone was enough to pass review.
Explain it like I’m new here
It's like a rule saying you can't put a fake celebrity face on your poster, even if you write 'this is fake' in small print at the bottom.
Read the original at Search Engine Roundtable
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