Apple iOS 27 changes disrupt adtech identifiers across mobile web
· 2h ago · Originally reported by Traders Union
Apple iOS 27 changes disrupt adtech identifiers across mobile web
This is the outlet’s own summary while our desk writes an explainer. Read the full story at Traders Union.
Read the original at Traders Union
Terms in this story
Go deeper
Related stories
Apple expands iOS blocks on programmatic data companies
Apple has reportedly extended its blocking of programmatic data companies from accessing iOS, continuing its tightening of third-party data availability on iPhones. The move restricts the device-level information data brokers and ad tech…
Apple's Secret Blocklist Sparks Anxiety Among Ad Execs at Advertising Week
Ad industry executives at Advertising Week New York are preoccupied with whether their companies appear on Apple's undisclosed blocklist. The secretive nature of the list has fueled speculation and concern, with most conversations…
Apple to Block Hundreds of Programmatic Data Firms in Privacy Move
Apple is reportedly planning to block hundreds of companies involved in programmatic data collection. This action is part of Apple's ongoing efforts to enhance user privacy and limit third-party data access within its ecosystem.
ID5 Impacted by Apple's iOS 27 Safari Block on Ad Tech Firms
Apple's new remote Safari block on iOS 27 can restrict access for hundreds of ad tech and data companies, including ID5, without requiring a user update. ID5's CEO has called for regulatory scrutiny of Apple's practices, questioning the…
Google's $1.72 Billion Ad Tech Damages Claims to Be Decided by Jury
A judge has ruled that Google's $1.72 billion ad tech damages claims will proceed to a jury trial, denying summary judgment. Meanwhile, Apple has expanded its iOS 27 blocklist to include hundreds more data firms.