Zeta Global to buy Senso, the startup behind its AI search product
· 3h ago · Originally reported by PPC Land
Senso's technology already helps power Zeta's tool for tracking brands in ChatGPT, Gemini and Claude. No price was given. What does owning the supplier change?
This is the outlet’s own summary while our desk writes an explainer. Read the full story at PPC Land.
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