Samsung's Gemini glasses launch Dec 10 with ad-targeting limits on camera data
· 15h ago · Originally reported by PPC Land
Samsung's Gemini-powered smart glasses go on sale December 10 in the US starting at $395. Camera images captured across 30 frames are excluded from ad targeting and AI training, but voice requests carry no equivalent written commitment on ad use.
Why it matters
Wearable AI devices with always-on cameras raise new questions about what data advertisers can access. The split between camera and voice data handling shows how ad targeting policies are still being defined for this category.
Explain it like I’m new here
It's like a camera that promises not to use your photos for ads, but doesn't make the same promise about what you say out loud.
Terms in this story
Advertiser
An advertiser is the company, organisation or person that pays to place ads in order to sell products, build a brand, recruit, or spread a message.
Targeting
Targeting is choosing which people, contexts, places, devices or times should see an ad, so that the budget is spent on the audiences most likely to respond.
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