Starlink Expands Ad Bidding to Over 100 Countries, Reveals Costs and CPMs
· 3d ago · Originally reported by https://tech-insider.org/
Starlink has broadened its advertising reach, now allowing ad bidding in more than 100 countries. The company has also released information about advertising costs and CPMs for its platform in 2026.
Why it matters
This expansion signals Starlink's growing role in the global digital advertising ecosystem, offering new inventory and reach for advertisers, especially in previously underserved regions.
Explain it like I’m new here
Starlink is letting people buy ads in lots more countries, like opening a new billboard in every town around the world.
Read the original at https://tech-insider.org/
Terms in this story
CPM (cost per mille)
CPM (cost per mille) is the price an advertiser pays for one thousand ad impressions; "mille" is Latin for thousand.
Reach
Reach is the number (or percentage) of unique people or households who saw an ad at least once during a campaign, as opposed to the total number of impressions.
Go deeper
Related stories
Nexxen Expands Snooze Australia's Household Advertising Reach
Nexxen has supported Snooze Australia in reaching a larger number of households with its advertising campaigns. The collaboration likely involved leveraging Nexxen's programmatic technology to optimize audience targeting and campaign…
PubMatic Stock Expansion Broadens FAST Advertising Access in India
PubMatic is expanding its presence in India, aiming to improve access to advertising on Free Ad-Supported Streaming TV (FAST) platforms. This move is expected to help advertisers reach more viewers through programmatic channels in the…
Amazon's Ad Platform Rebranded as 'Agent' Remains in Closed Beta for Select US Advertisers
Amazon has rebranded its ad platform as an 'agent,' but access to new DSP controls is limited to a subset of US advertisers. Agencies managing Amazon media are struggling to adapt to the changes, leading to some confusion in the market.
Criteo Study Finds Southeast Asian Shoppers Take More Time Before Making Purchases
Criteo research indicates that consumers in Southeast Asia have a longer decision-making process before completing purchases. The findings suggest that advertisers may need to adjust their strategies to account for extended consideration…
Teads Launches Enhanced Ad Manager for Unified Cross-Screen Campaigns and Measurement
Teads has introduced an upgraded version of its Ad Manager platform, aiming to unify campaign management across connected TV and digital channels. The new platform features AI-driven workflows, improved transparency, and integrations for…
Yango Ads and Flyby Partner to Expand Brand Advertising in the UAE
Yango Ads and Flyby have formed a partnership to enhance brand advertising opportunities across the United Arab Emirates. The collaboration aims to leverage both companies' platforms to reach consumers more effectively in the region.