Netflix Appoints Darshan Kantak to Lead Advertising Platform
· 1h ago · Originally reported by Axios
Netflix has hired Darshan Kantak to oversee its advertising platform. This move signals Netflix's continued investment in building out its ad-supported business.
Why it matters
Leadership changes in ad tech at major streaming platforms like Netflix can shape the future of digital advertising, especially as more viewers shift to ad-supported streaming.
Explain it like I’m new here
Netflix picked a new boss to help run the ads you see when you watch shows, hoping to make ads work better.
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