Google pushes links higher in AI answers as Preferred Sources use rises 7x
· 3h ago · Originally reported by PPC Land
Official-site section test, wider news carousels and clickable creator names reach AI Search, with no click data attached. Will publishers see more visits?
This is the outlet’s own summary while our desk writes an explainer. Read the full story at PPC Land.
Terms in this story
Reach
Reach is the number (or percentage) of unique people or households who saw an ad at least once during a campaign, as opposed to the total number of impressions.
Publisher
A publisher is any owner of content or a digital property, such as a website, app, streaming service, podcast or screen network, that earns money by selling ad space to advertisers.
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