DoubleVerify Recognizes APAC Partners in First Regional Awards Program
· 3h ago · Originally reported by ecommercenews.com.au
Verification company DoubleVerify has announced the winners of its inaugural Asia-Pacific awards, honoring partners across the region. The program spotlights advertisers, agencies and publishers working with DoubleVerify's brand-safety and measurement tools. No further details about the specific winners were included in the announcement.
Why it matters
Awards programs signal which companies and agencies a measurement vendor considers leaders, offering a read on who is prioritizing verification in APAC.
Explain it like I’m new here
It's like a school certificate ceremony where a teacher gives prizes to the students who did the best work this year.
Read the original at ecommercenews.com.au
Terms in this story
Ad verification
Ad verification is independent third-party measurement that checks whether ads were served to real people, in viewable positions, in safe and suitable environments, and in the intended geographies.
Advertiser
An advertiser is the company, organisation or person that pays to place ads in order to sell products, build a brand, recruit, or spread a message.
Publisher
A publisher is any owner of content or a digital property, such as a website, app, streaming service, podcast or screen network, that earns money by selling ad space to advertisers.
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