Criteo Q3 Media Spend Rises 9% to $1.2B, Revenue Drops 11% to $416M
· 4h ago · Originally reported by Storyboard18
Criteo reported a 9% year-over-year increase in media spend, reaching $1.2 billion in the third quarter. Despite this growth, the company's revenue declined by 11% to $416 million for the same period.
Why it matters
This highlights a disconnect between Criteo's growing media spend and its declining revenue, which could indicate changing margins or shifts in advertiser demand. Understanding these trends is important for assessing the health of ad tech businesses.
Explain it like I’m new here
Criteo spent more money placing ads, but actually made less money from it this quarter.
Read the original at Storyboard18
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