Criteo Q3: Media spend up 9% to $1.2 billion as ChatGPT Ads reaches 89 markets
· 2h ago · Originally reported by Exchange4Media
Criteo reported third-quarter results showing media spend on its platform grew 9% year over year to $1.2 billion. The company also highlighted that ChatGPT Ads, which Criteo supports, has expanded to 89 markets. Further financial details were not provided in the excerpt.
Why it matters
Criteo is a major player in retail media and programmatic retargeting, so its growth signals continued advertiser demand in those channels. Its role in ChatGPT Ads also shows AI chatbots becoming a real advertising surface.
Explain it like I’m new here
Criteo, a company that helps stores show ads to shoppers, says the money flowing through its system grew this quarter, and its ads now appear in ChatGPT almost everywhere in the world.
Read the original at Exchange4Media
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