Parks Associates Ranks Netflix Top SVOD Service of 2026, Prime Video Second
· 1h ago · Originally reported by TV Technology
Research firm Parks Associates named Netflix the leading subscription video-on-demand service of 2026, with Prime Video holding the No. 2 spot. HBO Max climbed past Paramount+ in the firm's annual ranking of streaming platforms.
Why it matters
Rankings of major streaming services shape where ad-supported inventory and subscriber attention concentrate, which matters for anyone buying or selling connected TV advertising.
Explain it like I’m new here
It's like a year-end report card saying Netflix is still the most popular streaming clubhouse, with Amazon's service in second and HBO Max leapfrogging Paramount+.
Read the original at TV Technology
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