Meta Reports Q3FY26 Earnings, Highlights Muse AI Expansion in Ads and Shopping
· 2h ago · Originally reported by MediaNama
Meta's Q3FY26 earnings call revealed that over 10 million users have adopted its Muse AI, which is now integrated into shopping, advertising, business tools, and smart glasses. The company also addressed ongoing litigation and rising operational costs.
Why it matters
Meta's continued investment in AI for advertising and commerce signals a shift toward more automated, personalized digital ad experiences, affecting how brands and users interact on its platforms.
Explain it like I’m new here
Meta is making its smart helper, Muse AI, do more things like help you shop and see ads, kind of like having a super-smart assistant in your apps and glasses.
Read the original at MediaNama
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