Kevel Raises $52M to Expand AI-Powered Infrastructure for Commerce Media
· 2h ago · Originally reported by AI Insider
Kevel has secured $52 million in new funding to enhance its AI-driven infrastructure, focusing on the growing commerce media sector. The investment aims to support the development of advanced advertising solutions tailored for retailers and brands.
Why it matters
This funding highlights the increasing importance of AI in powering commerce media, enabling more efficient and targeted advertising for online retailers. It reflects broader industry trends toward automation and data-driven ad solutions.
Explain it like I’m new here
It's like giving a store a smarter robot to help show the right ads to shoppers at the perfect time.
The deal
Kevel → Kevel · investment · announced · $52M
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Read the original at AI Insider
Terms in this story
Commerce media
Commerce media is advertising sold by any business with transaction or shopper data, such as retailers, delivery apps, travel sites, payment companies and banks, not only traditional retailers.
Advertiser
An advertiser is the company, organisation or person that pays to place ads in order to sell products, build a brand, recruit, or spread a message.
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