Ibai Llanos Moves La Velada Live Streaming Rights from Twitch to Netflix
· 3h ago · Originally reported by PPC Land
Netflix has secured exclusive live streaming rights for Ibai Llanos' La Velada event for 2027-2029, moving it from Twitch. The deal raises questions about how advertising, sponsorships, and the event's large audience will transition to Netflix's platform.
Why it matters
This shift could impact how live event sponsorships and digital advertising are handled on streaming platforms, especially as Netflix experiments with ad-supported models and live content.
Explain it like I’m new here
It's like a big sports game moving from YouTube to Netflix, and now everyone wonders if the ads and sponsors will come too.
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