Taboola's DeeperDive AI to Appear on Motorola Phone Lockscreens in Multiple Markets
· 1h ago · Originally reported by PPC Land
Taboola's DeeperDive AI answer engine will be integrated into the lockscreens of select Motorola moto g phones across seven countries, with rollout continuing through 2027. The move raises questions about which publishers will provide content and whether advertising will be included.
Why it matters
This partnership could expand Taboola's reach into mobile devices, potentially changing how users access content and see ads directly from their phone lockscreen.
Explain it like I’m new here
It's like putting a news and answer box on your phone's lock screen, where you might also see ads before unlocking your phone.
Terms in this story
Publisher
A publisher is any owner of content or a digital property, such as a website, app, streaming service, podcast or screen network, that earns money by selling ad space to advertisers.
Ad inventory
Ad inventory is the total amount of advertising space a publisher has available to sell, usually counted in impressions across its ad slots, pages, apps or screens.
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