Uber Advertising Appoints Soham Bhagnari as Head of Strategic Verticals
· 9h ago · Originally reported by Exchange4Media
Uber Advertising has named Soham Bhagnari as its new Head of Strategic Verticals, overseeing categories such as consumer packaged goods, pharmaceuticals, and automotive. This move signals Uber's focus on expanding its advertising business within key industry sectors.
Why it matters
Leadership changes in major ad tech divisions can influence how brands in important sectors like CPG, pharma, and auto approach digital advertising, potentially shaping new strategies and partnerships.
Explain it like I’m new here
Uber picked a new leader to help big brands advertise better on its platform, like how a coach helps a sports team play smarter.
Read the original at Exchange4Media
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