Google Renames Seller Ratings to Store Ratings in Ads and Listings
· 1h ago · Originally reported by PPC Land
Google has updated the terminology for its ad feature, changing 'seller ratings' to 'store ratings.' These star scores, based on buyer reviews, appear alongside ads and listings to inform users about online stores.
Why it matters
This change affects how advertisers and retailers present their reputation in Google ads, potentially influencing consumer trust and click-through rates.
Explain it like I’m new here
It's like Google changing the label on a report card from 'student grades' to 'school grades' so everyone knows it's about the whole store, not just the seller.
Terms in this story
Publisher
A publisher is any owner of content or a digital property, such as a website, app, streaming service, podcast or screen network, that earns money by selling ad space to advertisers.
Advertiser
An advertiser is the company, organisation or person that pays to place ads in order to sell products, build a brand, recruit, or spread a message.
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