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Ticker byClearTrust

mFilterIt

Indian ad fraud detection and brand protection company for app and web advertisers.

India · mfilterit.com

What mFilterIt does

mFilterIt helps advertisers, especially in India and emerging markets, detect ad fraud in app install, web and affiliate campaigns, and monitors brand infringement online.

It is one of several Indian companies tackling fraud in a fast-growing mobile ad market.

How it makes money

Subscription fees from advertisers and agencies.

Where it meets invalid traffic

Detects install fraud, affiliate fraud and invalid clicks.

Products

  • Valid8
  • mFilterIt brand safety