Check My Ads
Watchdog nonprofit campaigning for ad-industry transparency and against funding disinformation.
Washington, D.C., USA · founded 2020 · checkmyads.org
What Check My Ads does
Check My Ads is an advocacy group that pushes advertisers and ad tech companies to be more transparent about where ads run, and campaigns against monetising disinformation.
It has lobbied regulators on ad tech competition and supply-chain transparency.
How it makes money
Donations and grants.
Where it meets invalid traffic
Campaigns on supply-chain transparency, which overlaps with fighting fraud and MFA.
Products
- Check My Ads Institute