JioHotstar Expands ChatGPT Integration for Live Sports, Raising Data Privacy Concerns
· 9h ago · Originally reported by MediaNama
JioHotstar is enhancing its use of ChatGPT during live sports broadcasts, allowing fans to interact in real time. However, there are open questions about how user data, including that of children, is handled and used, especially in relation to in-stream shopping features.
Why it matters
This development highlights growing privacy concerns as AI-powered features become more common in digital media and advertising, especially regarding how user data is collected and monetized.
Explain it like I’m new here
It's like asking a robot questions during a game on TV, but people are worried about where your questions and info end up.
Read the original at MediaNama
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