Google Introduces Multiturn Ads for AI-Powered Follow-Up Queries
· 15h ago · Originally reported by www.thekeyword.co
Google has rolled out a new ad format that appears during AI-driven follow-up questions, allowing advertisers to engage users across multiple turns in a conversation. This feature is designed to integrate ads more naturally into AI-powered search and chat experiences.
Why it matters
This development signals a shift in how ads are delivered within conversational AI, potentially changing the way brands interact with users and how ad effectiveness is measured.
Explain it like I’m new here
It's like having ads pop up while you're chatting with a smart assistant, not just when you first ask a question.
Read the original at www.thekeyword.co
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