Peer39
Pre-bid contextual and brand-safety data provider, which bought Adloox in 2026.
New York, USA · founded 2006 · peer39.com
What Peer39 does
Peer39 classifies web pages and CTV content so buyers can target or avoid them before bidding. Its categories are available inside most major DSPs.
It was sold by Sizmek in 2019 and in June 2026 acquired verification company Adloox, adding post-bid measurement.
How it makes money
Data fees per thousand impressions when buyers apply its segments in DSPs.
Where it meets invalid traffic
Offers pre-bid quality and brand-safety filters and, via Adloox, invalid-traffic measurement.
Products
- Peer39 contextual segments
- Peer39 CTV
- Adloox