Stagwell Secures ServiceNow Account in Record Multi-Agency Partnership
· 5h ago · Originally reported by Adweek
Stagwell has won the ServiceNow account through its largest-ever multi-agency collaboration. The partnership will focus on optimizing marketing workflows using artificial intelligence.
Why it matters
This deal highlights the growing trend of agencies joining forces to deliver advanced, AI-driven marketing solutions for major clients. It also underscores the increasing importance of technology in agency-client relationships.
Explain it like I’m new here
It's like several sports teams joining together to help a company play smarter using robots that make decisions faster.
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