Snap claims 19.3% higher iROAS than social in new budget campaign
· 4h ago · Originally reported by PPC Land
Nearly one billion users and a Measured study anchor Snapchat's September 30 pitch to media planners, but its footnote cites 12.9%. Which figure covers what?
This is the outlet’s own summary while our desk writes an explainer. Read the full story at PPC Land.
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