ChatGPT Ads See Rapid Growth as Advertisers Navigate New Format
· 2d ago · Originally reported by Search Engine Land
Advertising within ChatGPT is expanding quickly, but many marketers are still learning how to best use this emerging channel. The report highlights both the rising interest and the challenges brands face in adapting their strategies to conversational AI platforms.
Why it matters
As conversational AI platforms like ChatGPT become new advertising spaces, understanding how to effectively reach users here could shape future digital marketing strategies.
Explain it like I’m new here
It's like stores are opening up in a new kind of mall, but shop owners are still figuring out how to set up their displays.
Read the original at Search Engine Land
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