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Razorpay Partners With OpenAI to Launch ChatGPT Ads for Indian Brands

· 2h ago · Originally reported by newsbytesapp.com

Razorpay has teamed up with OpenAI to introduce advertising solutions using ChatGPT for brands in India. This collaboration aims to help Indian businesses leverage AI-driven ads to engage customers more effectively.

Why it matters

This partnership highlights the growing use of AI in digital advertising, offering new tools for brands to reach audiences in innovative ways. It also signals increased adoption of advanced ad tech in emerging markets like India.

Explain it like I’m new here

It's like a popular payment app and a smart robot teaming up to help Indian shops talk to customers in a fun, new way.

Read the original at newsbytesapp.com

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Integral Ad Science (IAS) will provide its ad verification and measurement solutions for advertisements running on ChatGPT. This partnership aims to ensure that ads served through ChatGPT meet quality and brand safety standards.