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OpenAI Introduces Visual Ads and Measurement Tools in ChatGPT

· 2h ago · Originally reported by The Tech Buzz

OpenAI has rolled out visual advertising formats within ChatGPT, accompanied by new tools to measure ad performance. This marks a significant expansion of ChatGPT's capabilities beyond text-based interactions.

Why it matters

Integrating visual ads and measurement into ChatGPT could reshape how brands reach users in conversational AI environments, offering new opportunities and challenges for advertisers and platforms.

Explain it like I’m new here

It's like adding picture ads and a way to count clicks inside your favorite chatbot, so companies know if their ads work.

Read the original at The Tech Buzz

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