Ad tech stocks
CDLX2.28▼ -12.31%TEAD0.53▼ -5.96%VER11.52▼ -5.19%SPOT512.92▲ +5.08%SCOR4.09▼ -3.31%PSKY9.78▲ +2.89%CPNG14.81▲ +2.70%NEXN8.95▲ +2.64%035420184100.00▼ -2.59%RDDT152.71▲ +2.52%ZETA33.74▲ +2.40%META721.31▼ -2.38%BABA107.00▼ -2.07%BIDU85.30▼ -2.01%TBLA3.29▲ +1.86%DSP11.93▼ -1.73%MGNI25.24▲ +1.61%SIRI25.95▼ -1.56%AZRN0.77▼ -1.54%PERI8.68▲ +1.52%LFTO15.49▲ +1.51%47511221.00▼ -1.49%NFLX69.70▲ +1.47%TTD12.09▲ +1.43%PINS20.31▲ +1.40%IBTA41.53▲ +1.39%APPS10.63▲ +1.33%WPP385.00▲ +1.24%PUBM18.57▲ +1.20%SAX36.02▲ +1.12%U45.44▲ +1.09%24331274.50▼ -1.01%PUB95.26▲ +0.95%TRU62.82▼ -0.95%SNOW332.85▼ -0.92%AAPL336.67▲ +0.91%APP281.29▲ +0.90%SFOR45.10▼ -0.88%HAVAS17.55▼ -0.85%DEC24.26▼ -0.82%GOOGL350.50▲ +0.81%CRTO14.90▲ +0.68%CART45.21▼ -0.57%SNAP5.81▲ +0.52%IHRT2.02▲ +0.50%INUV0.53▼ -0.49%OUT28.93▼ -0.48%ROKU152.72▲ +0.44%SST2.35▼ -0.42%STGW8.50▼ -0.35%OMC74.87▼ -0.31%DV13.48▲ +0.30%MNTN10.05▼ -0.30%RAMP37.61▼ -0.11%43243529.00▲ +0.09%4755639.80▲ +0.03%CCO2.40▲ 0.00%ILLM0.62▲ 0.00%186012.55▲ 0.00%0700420.60▲ 0.00%WBD30.95▲ 0.00%
Ticker byClearTrust
AdTech Sumoby ClearTrust
Get the briefing
Retail media

Love's Retail Media Campaign Drives Beverage Lift

· 8h ago · Originally reported by Convenience Store News

Love's Retail Media Campaign Drives Beverage Lift

This is the outlet’s own summary while our desk writes an explainer. Read the full story at Convenience Store News.

Read the original at Convenience Store News

Terms in this story

Retail media

Retail media is advertising sold by retailers, on their own websites, apps and stores or elsewhere using their shopper data, letting brands reach customers close to the point of purchase.

Campaign

A campaign is an organised set of ads with a shared goal, budget, audience and time period, run across one or more channels and measured against defined KPIs.

Go deeper

Lesson: Retail and commerce media: ads where people buyLesson: Who owns who in ad tech

Related stories