DoorDash to Acquire Instacart for $17 Billion in Major Delivery and Ad Platform Merger
· 15h ago · Originally reported by PPC Land
DoorDash has agreed to acquire Instacart for $17 billion, offering Instacart shareholders $65 per share, mostly in cash. The deal is expected to close by 2028, pending regulatory approvals in the US, Canada, and Israel.
Why it matters
This merger combines two major players in both food delivery and retail media advertising, potentially reshaping competition and ad offerings in the sector.
Explain it like I’m new here
It's like two big grocery delivery apps teaming up to make one super app, which could also change how ads show up when you order food.
The deal
DoorDash → Instacart · acquisition · announced · $17B
See the full M&A tracker.
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