Oceaneering Lands $154M U.S. Navy Contract for ADTech Segment
· 19h ago · Originally reported by TradingView
Oceaneering Lands $154M U.S. Navy Contract for ADTech Segment
This is the outlet’s own summary while our desk writes an explainer. Read the full story at TradingView.
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Terms in this story
Ad tech
Ad tech is the software and infrastructure that decides which ad appears where, buys and sells that ad space, delivers the ad, and measures what happened afterwards.
Audience segment
An audience segment is a group of people or devices defined by shared characteristics, such as demographics, interests, purchase behaviour or intent, used to target or measure advertising.
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