HubSpot Projects Slower Q4 Revenue Growth and Declining Net Revenue Retention
· 24h ago · Originally reported by PPC Land
HubSpot has forecasted that its Q4 revenue will be lower than Q3, with year-over-year growth slowing to 12% from 17%. The company also reported a drop in net revenue retention to 101% and expects net new annual recurring revenue to decrease in 2026.
Why it matters
This matters because HubSpot is a major player in marketing and advertising technology, and its financial performance signals broader trends in SaaS and martech demand.
Explain it like I’m new here
HubSpot isn’t growing as fast as before, which could mean fewer people are buying or sticking with its marketing tools.
Terms in this story
Guidance (forecast)
Guidance is a public company's own forecast of its future results, such as next quarter's revenue or full-year adjusted EBITDA, usually given as a range alongside an earnings report.
Gross vs net revenue
Gross vs net revenue is the accounting choice between reporting everything customers pay (gross) or only what a company keeps after paying partners (net), which complicates comparisons.
Net revenue retention
Net revenue retention (NRR) is the percentage of revenue a company keeps from an existing group of customers over a period, including expansions, downgrades and losses, but excluding new customers.
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