DOJ Closes Antitrust Probe as Fox Finalizes $22 Billion Roku Acquisition
· 2d ago · Originally reported by PYMNTS.com
The US Department of Justice has closed its antitrust investigation into Fox's planned purchase of streaming platform Roku, clearing the $22 billion deal to be completed. The acquisition brings a major ad-supported streaming platform under Fox's ownership, expanding its reach in connected TV distribution and advertising.
Why it matters
Roku is one of the biggest operating systems for smart TVs, so Fox now controls a key gateway through which streaming ads reach millions of households.
Explain it like I’m new here
It's like a big TV company buying one of the biggest remotes people use to watch shows, so it gets to decide which channels and ads appear.
The deal
Fox → Roku · acquisition · completed · $22B
See the full M&A tracker.
Read the original at PYMNTS.com
Terms in this story
Reach
Reach is the number (or percentage) of unique people or households who saw an ad at least once during a campaign, as opposed to the total number of impressions.
CTV (connected TV)
CTV (connected TV) is any television connected to the internet, such as a smart TV, streaming stick, games console or set-top box, and the advertising shown in streaming apps on it.
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