Ad tech stocks
APPS10.49▼ -6.42%VER12.15▲ +5.98%CDLX2.60▼ -5.80%4755638.50▼ -4.32%AZRN0.78▲ +4.00%SFOR45.50▲ +3.64%ILLM0.62▼ -3.12%SNAP5.78▲ +3.03%PSKY9.78▲ +2.89%SST2.36▲ +2.61%WPP380.30▲ +2.12%CRTO14.80▲ +2.07%IHRT2.01▼ -1.95%0700420.00▼ -1.91%NFLX68.69▲ +1.76%DSP11.93▼ -1.73%SCOR4.23▼ -1.63%U44.95▼ -1.60%CPNG14.42▲ +1.55%LFTO15.49▲ +1.51%BABA109.26▼ -1.39%PUBM18.35▼ -1.34%TBLA3.23▼ -1.22%APP278.78▼ -1.13%SPOT488.13▲ +1.05%RDDT148.95▼ -0.98%035420189300.00▼ -0.94%IBTA40.96▼ -0.94%SNOW335.95▼ -0.90%ROKU152.06▼ -0.88%186012.30▼ -0.73%43243536.00▲ +0.71%TRU63.42▼ -0.63%OUT29.07▲ +0.62%47511242.00▲ +0.53%TTD11.92▼ -0.50%INUV0.53▼ -0.49%MGNI24.84▼ -0.48%PERI8.55▲ +0.47%CART45.47▼ -0.44%META738.88▼ -0.41%GOOGL347.68▲ +0.35%STGW8.50▼ -0.35%SAX35.62▼ -0.34%DV13.48▲ +0.30%MNTN10.05▼ -0.30%DEC24.46▲ +0.25%NEXN8.72▲ +0.23%TEAD0.57▼ -0.23%AAPL333.63▲ +0.22%ZETA32.95▲ +0.21%OMC75.10▼ -0.20%PUB94.36▲ +0.19%SIRI26.36▲ +0.19%RAMP37.65▼ -0.16%PINS20.03▼ -0.15%BIDU87.05▲ +0.07%24331290.00▲ +0.04%CCO2.40▲ 0.00%HAVAS17.70▲ 0.00%WBD30.95▲ 0.00%
Ticker byClearTrust

Cable’s last mile is running out: Why operators must adapt to the CTV future

· 3h ago · Originally reported by Exchange4Media

Cable’s last mile is running out: Why operators must adapt to the CTV future

This is the outlet’s own summary while our desk writes an explainer. Read the full story at Exchange4Media.

Read the original at Exchange4Media

Terms in this story

Go deeper

Related stories

Locala Introduces CTV Planner Tool for Connected TV Campaigns

Locala has launched a new product called CTV Planner, aimed at helping advertisers plan and manage their connected TV advertising campaigns. The tool is designed to streamline the process of targeting and optimizing ads on CTV platforms.