AppLovin stock jumps 4% as buyers return after a year-long decline amid mixed ad tech sector moves.
· 3d ago · Originally reported by Pluang
AppLovin stock jumps 4% as buyers return after a year-long decline amid mixed ad tech sector moves.
This is the outlet’s own summary while our desk writes an explainer. Read the full story at Pluang.
Terms in this story
Advertiser
An advertiser is the company, organisation or person that pays to place ads in order to sell products, build a brand, recruit, or spread a message.
Ad tech
Ad tech is the software and infrastructure that decides which ad appears where, buys and sells that ad space, delivers the ad, and measures what happened afterwards.
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