AppLovin Q3 Results Loom With $2.055B Revenue Guidance
· 2h ago · Originally reported by ad-hoc-news.de
AppLovin is set to report quarterly results on Nov. 4, with the company's revenue guidance standing at USD 2.055 billion. The figure sets expectations heading into the print for the mobile ad tech and app monetization firm.
Why it matters
AppLovin is a bellwether for mobile app advertising and performance ad tech, so its results signal how demand for app-install and in-app ad campaigns is trending.
Explain it like I’m new here
It's like a popular lemonade stand telling everyone how much money it expects to make before counting the jar, so people can see if business is booming.
Read the original at ad-hoc-news.de
Terms in this story
Guidance (forecast)
Guidance is a public company's own forecast of its future results, such as next quarter's revenue or full-year adjusted EBITDA, usually given as a range alongside an earnings report.
Earnings report
An earnings report is the periodic announcement, usually quarterly, in which a public company discloses its revenue, profit and other key results, often with an investor call and updated guidance.
Ad tech
Ad tech is the software and infrastructure that decides which ad appears where, buys and sells that ad space, delivers the ad, and measures what happened afterwards.
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